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What is Lead Handler
Everything you need to compete in today's advancing elending market!
About Our Rate Quote Leads
Our Leads are unique in that they are generated from our network of
rate comparison mortgage sites nationwide. Our footprint on the
internet extends into the local communities of every state in the USA.
We control a network of mortgage rate search engines whose
demographical reach is geared specifically to an individual
state. This allows us to match potential prospects with mortgage
professionals within their local communities resulting in higher
conversion ratio’s on the leads.
How do you generate leads?
In addition to driving traffic to your website through the use of PPC
marketing each one of the sites in our network provides custom mortgage
rate quotes to potential borrowers. The leads generated from our Custom
Mortgage Quote Request is provided to the mortgage professionals
participating in lead purchase. The borrower may select any number of
lenders/advertisers from which they would like to receive a custom
mortgage quote. The lead is then distributed directly to the the
selected participating lenders. This is an optional service but is a
very effective method to purchasing leads.
How much does a lead cost?
The prospect can select up to 6 lenders for a custom rate quote. These
custom rate quote leads are distributed on the following price scale:
If the prospect requested a quote from:
| # of Lenders (Selected by borrower) |
The Lead is Considered a... | Your Costs is... |
| One Lender | Exclusive lead | $24.95 |
| Two Lenders | Hot Lead | $12.95 |
| Three Lenders | TRI- lead | $8.95 |
| Four + Lenders | ACE Lead | $5.95 |
What is the lead return policy?
We Guarantee that if a mortgage lead does not have valid contact
information or the person never submitted a request then we will
replace the lead with a credit on your account.
How many times is a lead sold?
Due to the nature of our search engine logic the consumer controls the
number of times the Lead is distributed and to which company or
individual receives the lead. If the consumer decided to only request a
quote from XYZ mortgage then that lead will only be distributed to XYZ
mortgage. The borrower is matched with 1 to 6 lenders that can provide
a mortgage quote for their loan request. Since the prospect is
requesting a quote from a specific company of their choice, the
conversion ratios tend to be much higher than traditional lead
prospecting.
What filters are available?
Custom rate quote lead filters are based on demographical location,
credit worthiness, loan programs and other various settings you control
within your ADmanager.
How are leads delivered?
You are immediately notified via email when a lead is distributed to
you and it will appear in your ADmanager back office utility. You will
be notified by email upon receipt of the lead whereby you can login to
your account and access the lead.
Mortgage Lead Management!
Obtaining mortgage leads is the first step in any solid marketing
plan. Converting the lead is the next step. Each mortgage
broker when joining MortgageSuccess.com will be provided a back office
utility called the ADmanager. The ADmanager allows the mortgage
broker easy access to customize rate search criteria and lead specific
data. This tool is used to customize your lead campaigns and
attract prospects that truly are interested in your specific mortgage
products.
Additional Tools to Convert Leads to Online Loan Applications
Through our affiliate partner vlender.com, mortgage professionals can obtain a very powerful website to handle
secure online loan applications for any potential prospects. These
websites are loaded with all the essential tools needed to convert a
lead into a borrower. Their website contains special 'client
for life' tracking tools to provide the highest level of customer
service to your clients. To learn more about their trusted
website solution click here.